From Spain With Design (FSWD) is a project by READ, the Spanish Network of Design Associations (Red Española de Asociaciones de Diseño). It was conceived collaboratively as a tool for the projection of Spanish design nationally and internationally.
Within this framework, we present the FSWD / Identidad y territorio exhibition, which brings together design projects from different areas which, rather than just responding to the slogan of the call made to exhibitors, stand out for their quality, for their projection in the national and international market, for being a model of synergy between the designer and the company, for giving coherent responses, and for adding value.
In addition to this cornerstone idea, there are different conceptual bases that have contributed to the selection of 135 works from different fields: Identity and Territory, Intersections, Internationalisation, Sustainability and Complicities. Through them, we subtly approach the stories offered to us by both objects and spaces or ways of communicating. All have had a use, a utility, an end. They have created identity from the context in which they were born, responding to a problem or demand and, above all, to people's needs.